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About Alicia McKay

Alicia McKay is a writer, speaker, and strategist. She is the author of three books and a global authority on strategy, change and public leadership.

About Alicia McKay
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Hi, I'm Alicia McKay. I write and speak about power, strategy, and change.

What is power? How does it work? Why should you care?

I’ve been fascinated with power since I was a foster kid and teen mum. I had questions: Who makes the big decisions? How do they do it? Why do some ideas take hold - and others don't? How can we change or influence things that seem big and complicated?

For over 15 years, I’ve worked inside government, councils, and companies to answer these questions in practice. I’ve advised senior leaders in more than 120 organisations, led strategy development and implementation for core public agencies, trained thousands of people in strategy, decision-making, and leadership, and spoken at major conferences across Australia, New Zealand and the US.

As a writer, public speaker, and leadership educator, I explore how systems and stories shape decisions and outcomes. I draw on my experience as a political and corporate insider to help people navigate complexity and constraints through strategy, systems thinking and decision-making. 

I specialise in the public sector, with a particular focus on local government. I've worked with over 50 Councils across Australia and NZ, and spoken at local government conferences of up to 6,000 people in Australia and the US, including headlining the 2022 ALGA National General Assembly in Canberra. In 2025, I was named one of Top 25 Global Thinkers in Local Government by the UK Local Government Information Unit.

I am the author of three books on strategy, change, and leadership. I also write public essays, and publish a long-running weekly newsletter. My strategy frameworks are used by leaders and policymakers globally, including corporate executives and the NZ Solicitor General.

I’m currently working on a book on Power Literacy - alongside my first novel. 

Main topics

Power and systems - Alicia McKay
Power is buried in systems and distributed in stories. Once we see it, we can shift it.
Strategy and decisions - Alicia McKay
Strategy is the underdog’s greatest asset. Align your limited resources to your biggest goals with everyday decisions that count.
Society and culture - Alicia McKay
Alicia McKay writes op-ed commentary, media analysis and political critique, combining a systems lens with working-class edge. Technology, culture, media and politics.
Public sector - Alicia McKay
The public sector is unique: transparent, bureaucratic and sagging under the weight of complexity, subjectivity and uncertainty. Get help to do the fulfilling, meaningful work you were made for.
Identity and self - Alicia McKay
Who we are is shaped long before we choose it - but that’s not where the story ends. Explore how personal experiences and structural forces interact, and get the inspo and tools you need to take charge of your life.
Change - Alicia McKay
Make progress in a shifting, changing world. Read advice on how to find your way through the fog.
Leadership - Alicia McKay
Leadership is making good things happen on purpose. Dive into a treasure trove of articles to help you lead at work, home, and in your community.
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