Influence

You've probably noticed by now that being great at your job isn’t enough to get you noticed, or to bring people along with you. Having the great ideas is the first step: knowing how to bring them to life through others is the magic ingredient for change. That's where influence comes in.

Influence: an introduction

Influence is about understanding relationships, networks and people - and using that knowledge to have real impact. It means getting comfortable with things you might have avoided until now, such as politics. Resisting politics can shut down opportunities and keeps us out of conversations where we could make a big difference.

Ultimately, influence comes down to two things: intent and impact. If your intention is in the right place, and if you’re aiming for the right thing, go for it.

How to build your influence

Take the time to consider how important it is for your ideas to take on a life of their own. How much of a difference would it make to your work if you had a tribe of believers and strong relationships that supported your efforts?

Consider the level of influence you need to have in the future and start to build those relationships now.

Map your network, prioritise time for connecting regularly with your most valued contacts and make a concerted effort to forge new connections in important areas.

But don’t get slimy. Whenever you’re interacting with people, make sure to:

• Show respect by understanding what you need from others and what they need from you
• Show empathy by identifying the needs, fears and desires of your disengaged stakeholders
• Show authenticity by communicating in ways that reach people
• Show passion by making your ideas meaningful and interesting
• Show trust to build ownership and drive change
• Show integrity to build sustainable momentum.