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"I consider this newsletter fuel for my tank. There is never a time where a headline or a sentence doesn't jolt me into action or shift my thinking."
- Michelle Cowan
Scrolling is the new smoking.
30 Jul 2026
Screw the algorithm
Content has collapsed into algorithmic hell. Here's what's going on - and what I'm trying to do about it.
25 Mar 2026
The kids are all right
Dunking on grumpy Boomers, broken systems, and under-regulated techno-evangelism. Nodding to young people as they laugh their way to the group chat.
7 Nov 2025
Stop talking shit and start making sense
On communicating clearly and quitting the news
30 Jun 2023
You're a person, not a brand
Hey, Sniffing Lady... DON'T GET ON THE PLANE.
27 Jun 2023
Yelling into the void
Social media is an empty consumerist hellscape. Meanwhile, our connection muscles atrophy.
2 Apr 2020
Less content, more connection
There’s a lot happening online right now. This increase in connection is unprecedented, and incredible. I don’t know about you, but it seems to depend what mood I’m in when I scroll, how it lands. Some posts really hit the spot. Others feel hollow, or add to my overwhelm.
"I consider this newsletter fuel for my tank. There is never a time where a headline or a sentence doesn't jolt me into action or shift my thinking."
- Michelle Cowan