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Day 24: Popular ≠ good

Popular just means popular.

Day 24: Popular ≠ good
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Welcome to 24 Days of Unpopular Opinions. In this series, enjoy an advent calendar of daily hot takes to help you get through the silly season.

Popular things risk one of two problems: being too 'of the moment,' or too bland and palatable. The outcome is the same - they're quickly forgotten.

Popularity is its own category, which has little to do with quality or longevity. Getting funded/ being discovered/ being accepted/ signing a deal/ making it/ going viral are worthy achievements in their own right, but they don't mean the thing is good.

Of course, unpopularity isn't a reliable indicator either, (and being contrarian for attention is pretty lame too.)

Merry Christmas.


🎄 About 24 Days of Unpopular Opinions

This December, I'm calling bullshit, to keep you sane over the silly season. Over 24 days, I'll share 24 unpopular opinions - like an advent calendar, but filled with controversy instead of chocolate. Share widely to whoever else needs this.

Catch up on unpopular opinions you might have missed:

December 1: You don't have a strategy

December 2: CEOs are tiny babies

December 3: Women should be ugly and mean

December 4: Leaders are dry drunks

December 5: Conspiracy theorists are right

December 6: We should tell people to shut up

December 7: We should lose our Internet privileges

December 8: Self-help is a con

December 9: There's no right answer

December 10: Play the power game

December 11: Email is evil

December 12: Your list sucks

December 13: We need to talk about class

December 14: Kiwis don't work hard

December 15: Boredom is good

December 16: Money comes first

December 17: You're not important

December 18: You're stuck with yourself

December 19: Find a partner early

December 20: Spelling still matters

December 21: Most talent is effort

December 22: You're probably wrong

December 23: Families are overrated

December 24: Popular ≠ good

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